Channels today
Rejected every week, nobody knows why
Products rejected every week, and nobody knows why. You correct what a channel has already rejected by hand, and lose revenue while you fix it.
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Shopping feed
Rejections nobody can trace
A few thousand products are rejected every week and nobody can say which ones.
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Marketplace
Two versions of one product
The listing and your site disagree on specification, and the customer believes the marketplace.
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Paid ads
Budget on what cannot convert
You pay for clicks on out-of-stock products, and best sellers get disapproved for one missing attribute.
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Partners
Three price lists at once
Three partners are selling from three different versions of the price list.
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Social commerce
Selling where you cannot ship
A creator tags a product you do not sell in that market, and the post runs for a week.
You cannot see what is eligible where until the feed is built, the channel has processed it and the rejection report arrives. By then the campaign is live with incomplete assortment.
How it works
One truth, every channel dialect
Enterspeed Core is an AI data orchestration platform that holds one product truth and projects it into the shape each channel demands, with a record of what went live and what was rejected.
- 1
Read
Enterspeed Core reads your PIM, ERP, supplier documents and market data, and composes one product truth.
- 2
Validate
Feed Dialect Packs check every attribute a dialect requires before publish, so you know whether a product is eligible before the channel processes the feed.
- 3
Decide
Range Policy sets eligibility per market and per channel with a start and end date, and gives a reason code when a product is excluded.
- 4
Publish
The Publish Ledger holds what went live on each channel, when, and what was rejected. Change detection carries price and stock to feeds, ads and marketplace listings within minutes.
The Channel Readiness Scoreboard shows what can publish where today, per market and per channel. Taxonomy Broker maps your product tree to each marketplace taxonomy, so a new marketplace launch is a mapping exercise rather than a product rework programme.
Common objections
Starting without a project
The gap report is the first deliverable, not a prerequisite, and adoption reads the sources you already run.
You drop or fetch a supplier file and see enriched output the same day. A 100-product Speedtrain run on your own data takes twenty minutes and shows the before-and-after on your actual catalogue rather than in a slide deck, so you begin with visibility rather than an implementation plan.
Enterspeed Core reads the sources you already run and writes back into them. It works with your attribute model rather than asking for a new one, it handles your languages and your suppliers, and you keep control of what publishes through review.
Generation is grounded in your source data. Gaps are flagged rather than filled, quality checks run before anything is approved, and the Publish Ledger tells you which products a channel rejected and why, so correction effort goes where it actually counts.
It removes the repetitive typing, not the governance. With 99 percent of products auto-approved, the PIM team spends its time on the 1 percent that needs judgement and holds attribute governance as the assortment grows.
Where teams usually start
- Cut weekly Merchant Center rejections to near zero
- Turn a rejected marketplace feed into an accepted one by filling required attributes
- Launch on a new marketplace in days, with its own taxonomy and attributes
Scope
The systems that author data keep their job
Your PIM stays the system of record for the attributes it governs. Enterspeed Core composes across your sources and projects the result into every channel that consumes it.
Your stack
- The PIM authors product data and governs the attributes it owns
- The ERP holds pricing and stock levels
- Supplier documents carry the technical specifications
- Market-specific data stays with the local teams who maintain it
Enterspeed Core
- Composes across those sources and enriches where attributes are missing
- Shows the gaps a single system cannot see, because they span several systems
- Projects one representation into every channel dialect, per market
- Records what went live on each channel and what it rejected
The feed, the marketplace listing, the paid ads and the website say the same thing, because they read the same composed truth.
