Performance matters across industries

Enterspeed is working across industries that have one thing in common – they benefit from improving their performance, although with various perspectives on how they benefit.

Retail – B2C Commerce

Retail – B2C commerce is characterized by pressure on margins and a relatively large share of the cost structure is driven by marketing and logistic. By improving the speed performance, we lower the acquisition cost by cheaper paid marketing, lower traffic share from paid traffic and improved SEO ranking. Furthermore, the conversion rates are improved, and multiple studies show an improvement in speed of 2-10% per second. “Mobile first” has been in focus when building UX, but speed is essential as 53% of mobile visitors leave if the page load is above 3 seconds. All in all, performance improvements can be a significant contributor to create a competitive advantage and realize a latent potential in your business.

Business owner gain

  • Increased revenue by improved traffic and conversion rates
  • Improved customer experience
  • Lower acquisition costs

Marketing manager gain

  • More sustainable traffic mix with a lower share of paid traffic
  • Improved SEO rank
  • Improved bounce rate – especially on mobile

Technical owner gain

  • Tech independent and platform agnostic
  • Decoupled & flexible
  • Secure by design
Contact us to learn more

B2B Commerce

B2B commerce is experiencing today similar user expectations as we see in B2C. There is both significant revenue and efficiency opportunity in having well-functioning commerce solutions. Speed performance improvements can drive a better customer experience with increased loyalty as a result. Furthermore, improved marketing efficiency will lead to improved visibility in the market within the existing marketing budget by an improved SEO rank and lower acquisition costs.

Business owner gain

  • Improved customer experience and loyalty
  • Increased revenue by improved traffic and loyalty
  • Higher customer frequency

Marketing manager gain

  • Lower acquisition costs
  • More sustainable traffic mix with a lower share of paid traffic
  • Improved SEO rank

Technical owner gain

  • Tech independent and platform agnostic
  • Decoupled & flexible
  • Secure by design
Contact us to learn more

Large corporations

For large corporations with content sites, visibility in the market is essential, mainly driven by effective marketing. Further, they need to support the experience of being a professional and reliable partner also when customers and partners visit them online, globally. Speed performance improvements will increase market visibility by improved SEO ranking and more efficient marketing. The Enterspeed tools are designed for high performance and global scalability.

Business owner gain

  • Improved visibility in the market
  • Professional experience for customers and partners

Marketing manager gain

  • Increased efficiency in marketing
  • More sustainable traffic mix with a lower share of paid traffic
  • Improved SEO rank

Technical owner gain

  • Tech independent and platform agnostic
  • High performance & global scalability
  • Secure by design
Contact us to learn more

Media and high-volume sites

Media and high-volume sites are some of the most visited sites online, both in relation to visits, unique visitors and returning visitors. To underline the importance of speed performance, let’s look at one of the most popular media sites globally – BBC News – which has 97,5 million unique visitors(browsers). It is estimated that for each second the load time increases, 10% of the users leave. This improvement in speed will increase the number of users, the time they spend on the website and significantly increase the revenue from advertising.

Business owner gain

  • Increased revenue
  • Increased number of users and time spent

Technical owner gain

  • Tech independent and platform agnostic
  • High performance & global scalability
  • Secure by design
Contact us to learn more